Digital Marketing Specialist

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O’Gara Coach Company

Applications can be submitted at www.ogaracoach.com through the careers tab

Who We Are:

The O’Gara Group is an award-winning factory-authorized dealer for Alfa Romeo, Aston Martin, Bentley, Bugatti, Koenigsegg, Lamborghini, Maserati, McLaren and Rolls-Royce Motor Cars, serving the Southern California area. We have three stunning locations situated in Beverly Hills, Westlake Village, and La Jolla. Through unparalleled performance, O’Gara has become respected as one of the largest and most prestigious dealer groups in the entire world.

Our Mission:

The O’Gara experience sets the bar higher than any other dealer group due to our innovative thinking and drive to push the entire industry forward. We strive to create a lifetime relationship with our clients by exceeding every expectation of their car buying experience. We believe building relationships start with our employees. We understand each employee of the O’Gara Coach team has an essential role in creating the individualized service we give each of our clients. We recognize the importance of employee satisfaction and provide ongoing training, development, and growth to our employees.

Expectations: If you're coming to work for O'Gara, it is expected you provide an unparalleled experience to our clientele whether it's in our service drive, at an event, or in our showroom. We are an elite establishment with high expectations and if you give us your best, we'll give you ours.

Digital Marketing Specialist

We are currently seeking an experienced, creative Digital Marketing Specialist to join our growing organization at O’Gara Coach to work across all three of our dealerships. In this position, you will be responsible for the build of PPC paid platforms - ensuring the success of our digital campaigns. You will combine your knowledge of the web and digital marketing to help bring greater brand awareness, increase lead generation, and increase customer engagement.

Proficiency in photoshop/inDesign, web advertising, and paid social media is a must. Familiarity with and/or experience in automotive is a plus.

Digital Marketing Specialist Duties and Responsibilities

  • Help set up a wide variety of lead generation activities such as email marketing, PPC, and paid social media campaigns
  • Coordinate with graphic designer for updated assets
  • On-going market research to help better understand targeted audience
  • Create digital content and ads for lead generation activities
  • Build and optimize SEO/SEM, and all digital advertising campaigns (retargeting, acquisition, Google Ads, paid social media, etc.) across all digital channels and platforms
  • In depth knowledge of SEO and Google Ad Platform
  • Manage multiple projects/initiatives simultaneously

Qualifications

  • Luxury Goods/Automotive experience is a plus
  • 2-4 years of digital marketing experience managing campaigns
  • Google Ads and Google Analytics Certification
  • Solid understanding of Email Marketing, SEO, PPC, SEM, and SEM
  • Working knowledge with analytical tools such as Google Analytics and Tableau
  • Detailed oriented with strong project management skills
  • Strong problem-solving skills with a demonstrated ability to evaluate situations looping in cross functional teams
  • Outstanding communication, relationship building and collaboration skills

Job Type: Full-time

License: CA Driver License

Benefits we offer

  • Medical, Dental, Vision
  • Group and Term Life Insurance
  • 401k Plan
  • Vacation and sick days

“For positions in Los Angeles, O’Gara Coach Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.”

Job Type: Full-time

Location: Beverly Hills, CA
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